Pureology Strength Cure Strengthening Shampoo, For Damaged Colour-Treated Hair 266ml

Luxurious, gentle, rich-lather shampoo. This gentle and creamy system of shampoo and conditioner fortifies and helps repair the strength of damaged colour-treated hair.

To use: Apply to wet hair, lather and, rinse. Follow with Strength Cure Conditioner. In case of contact with eyes, rinse them immediately.

100% vegan formula made with sustainably-sourced natural plant extracts and without animal products or by-products.

Certified Cruelty-free & vegan By PETA Beauty Without Bunnies.

Bottles are made of 95% post-consumer recycled materials and are 100% recyclable. Even the labels are printed with soy ink.

Aqua / Water / Eau, Sodium Cocoyl Isethionate, Disodium Laureth Sulfosuccinate, Sodium Lauryl Sulfoacetate, Sodium Lauroyl Sarcosinate, Coco-Betaine, Glycol Distearate, Glycereth-26, Decyl Glucoside, Parfum / Fragrance, Sodium Isethionate, Coconut Acid, Ppg-5-Ceteth-20, Sodium Chloride, Divinyldimethicone/Dimethicone Copolymer, Polyquaternium-7, Amodimethicone, Carbomer, Acrylates Copolymer, Polyquaternium-10, Peg-55 Propylene Glycol Oleate, Propylene Glycol, C11-15 Pareth-7, Benzoic Acid, Laureth-9, Glycerin, Tocopherol, Olea Europaea Fruit Oil / Olive Fruit Oil, Camelina Sativa Seed Oil, Trideceth-12, Heliantus Annuus Seed Extract / Sunflower Seed Extract, Sodium Benzoate, C12-13 Pareth-23, Benzyl Alcohol, Coumarin, Geraniol, C12-13 Pareth-3, Hydrolyzed Vegetable Protein Pg-Propyl Silanetriol, Arginine, 2-Oleamido-1,3-Octadecanediol, Poly(Linseed Oil), Benzophenone-4, Ci 14700 / Red 4, Methylchloroisothiazolinone, Haematococcus Pluvialis Extract, Methylisothiazolinone, Caprylic/Capric Triglyceride, Melanin, Ci 15510 / Orange 4, Astaxanthin, Rosmarinus Officinalis Leaf Extract / Rosemary Leaf Extract, Sodium Hydroxide, Citric Acid

How to Use:
Apply a ten pence-sized amount of Pureology Strength Cure Strengthening Shampoo to wet hair. Work into a rich lather from roots to ends, then rinse thoroughly. Repeat if you feel hair needs a deeper cleanse. Follow with Strength Cure Conditioner or your chosen strengthening treatment.

Frequency:
Use as needed as part of your regular hair-washing routine, or according to the product instructions on the packaging.

Application Technique:
Ensure hair is fully saturated with warm water before applying. Distribute the shampoo evenly through the scalp and lengths, gently massaging with your fingertips to lift away impurities. Rinse well until the water runs clear before applying conditioner.

Best Practices:
For colour-treated hair, avoid using very hot water and follow with a caring conditioner to help maintain softness and vibrancy. If you’re new to the product, patch test on a small area of skin according to any guidance on the packaging. Store the bottle in a cool, dry place away from direct sunlight.

Safety Tips:
Avoid contact with eyes; if this occurs, rinse immediately with plenty of water. Use externally only and discontinue use if irritation occurs. Keep out of reach of children and always follow the directions printed on the packaging.

- Designed for damaged, colour-treated hair, helping to support stronger, more resilient strands
- Sulphate-free, vegan formula that offers a gentle yet effective cleanse without feeling harsh on the hair
- Infused with Keravis and Astaxanthin to help reduce the look of breakage and promote smoother, healthier-looking hair
- Rich lather and fruity aromatherapy blend of raspberry, peach and water flowers make everyday washing feel like a salon-style ritual