Its a nice consisitency and goes on well without clumping and doesn't flake. Its not a big volumising or lengthening masacara but I dont want that, particularly not for days. However, for me it doesn't stay on well - this isn't unusual (I probably have oily eyes or something & I suffer with hayfever). I usually use a smudgeproof mascara (& to be fair, there's only a couple of them that really work for me) but I wanted to try this brand for ethical reasons; I'd so prefer to use it but sadly it just doesn't last on me.

Great product; easy to wear; non-irritant; ethical, cruelty free company with great heritage.

This mascara is brilliant. It defines my lashes and makes them look so long, too. I don't like waterproof mascaras as they are difficult to remove and damage my eyelashes. However, this product is really easy to remove. Additionally, the brown colour looks so much more natural than the normal 'black' varieties. Very happy with this purchase and will continue to use this mascara!

Fantastic mascara for contact lens users and sensitive eyes.

I have sensitive eyes as I used to wear contact lenses. I've used this mascara for years now and don't intend to change

Makes my eyes water very much

Good quality, in general! The brush is a bit small. The brush can be improved. Happy with the mascara!

I love the very thin brush which is the reason for this purchase. Many brushes are too thick and load too much product making it hard to apply. This allows precision

Good mascara, I have used it in the past and it remains a quality product.

OK. Wanted a blue mascara and it does what it says on the box. I do find most mascaras are highly overrated by their advertising, but the colour is good, it lasts, is easy to take off, and does what it says on the tin.