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We Love – Kérastase Genesis Homme

Loved by beauty editors and celebs the world over, Kérastase Paris is one of the haircare brands the allbeauty team could just not do without. Just in time for Father’s Day, the team were beyond excited to be able to get a sneak peek of the Genesis Homme line – now available on site.

You might remember the original Genesis line, which works to strengthen hair prone to falling. Presented in pink packaging, this line was championed by new mum & Kérastase Brand Ambassador Emily Ratajkowski last year. Our verdict? We loved it so much, it even featured in our February Top Five

Hair loss and weakening of hair fibres doesn’t only impact women. Hair loss can happen for lots of reasons – stress and aging being main culprits. This new luxe range aims to offer a  range for men which doesn’t have medicinal packaging, strange smells or textures… because your beauty products should always make you smile, right?  Read on for the lowdown on the new range for men and why allbeauty rates it so highly.

GENESIS HOMME BAIN DE FORCE QUOTIDIEN SHAMPOO

Kickstarting things off with the solution you can use daily – the Bain De Force Quotidien Shampoo is designed for daily use (Quotidien meaning daily in French). Purifying and fortifying, the formulation of this shampoo is designed to help strengthen weakened hair, prone to thinning.

 It works to gently purify and re-energise the scalp with a cooling sensation. Thanks to the menthol in its formulation, you’ll be left with a fresh, clean feeling. Creatine and Ginger Root are the key ingredients included to help thicken the hair fibre.

Did you know – 80 – 100 hairs fall naturally every day – any more than that is excessive. External factors which can contribute to hair loss include exposure to UV rays or pollution and lifestyle choices such as inadequate diet or tobacco use. 

Hair follicles also shrink as the scalp ages. Normal hair is replaced with vellus hair, which can appear more sparse and less dense.

Step in Genesis Homme with its Dual Action solution!

GENESIS HOMME SPRAY DE FORCE ÉPAISSISSANT

This spray is the perfect boost for when hair needs added strength and thickness. To apply, spray directly onto hair or into hands, then work through wet hair from root to tip. It helps if you have separated hair into sections. 

It thickens the hair fibres for hair, giving the sensation of having fuller hair, whilst leaving a non-sticky finish and a light hold. Volume is provided for up to 24 hours.

GENESIS HOMME Sérum Anti-Chute Fortifiant Homme

Looking to improve resistance and help reduce the rate of hair-fall? This serum can be used daily to help fortify hair. To use, take 1 pipette until the mark. Apply 4 doses (ie. 1 pipette until the mark x 4) on dry or towel-dried scalp. Use in conjunction with the Bain de Masse shampoo for best results*.

This formulation is enriched with Aminexil 1.5%, Creatine and Ginger Root.

*As per Kérastase Paris Instrumental tests.

GENESIS HOMME BAIN DE MASSE ÉPAISSISSANT SHAMPOO

This gel texture shampoo has a double-action effect – it can be used to gently clarify both the beard and scalp.

 It also provides a thickening effect for a fuller-looking head of hair, providing both volume and texture whilst leaving hair feeling strong, smooth and hydrated. 

GENESIS HOMME CIRE D’ÉPAISSEUR TEXTURISANTE

For fans of hair clay, look no further than this instant thickening, molding innovation.  Offering a flexible, medium hold, hair is left with a non-sticky, matte finish. Great for styling, to apply, take a bit of the clay and work through wet or dry hair with your fingertips 

Don’t rinse out of your hair. Can be used on all hair lengths to add texture, volume, style and movement. 

Feeling inspired to shop the full Kérastase range? You can do that here.

Want to hear more about the brand’s new refillable products? Check out more information in our April Favourites article here or shop the range here

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